- Sunflower Land has a long history of organic growth without aggressive marketing and fundraising.
- Now, the game is open for new accounts, still requiring a $5 MATIC fee.
- Sunflower Land early players also avoid cashing out, keeping $SFL tokens stable.
Sunflower Land finally reached its open beta stage, opening the game for all via MetaMask, WalletConnect, but also through email credentials. This extends the game’s potential audience from the 150K accounts accrued in the closed sandbox stage.
Players can now join Sunflower Land through a Google or Facebook identity, or via email, through Sequence login. After that, players must still acquire $5 of MATIC tokens and choose a charity to donate a part of that sum. New accounts will receive a free basic Bumpkin to start their farming and building process.
Players can also mint Bumpkins separately for $5. There is no limit to minting Bumpkins, and the team wants to make players choose the number of Bumpkins and encourage them to be customized, thus becoming more exclusive and rare based on in-game effort.
During the beta stage, the game team reported some problems with bots, an estimated 10-15%, with subsequent bans. However, the game also pulled players off-chain and observed between 10K and 20K active daily players.
Sunflower Land is also one of the games to launch without an IDO, investment rounds or other forms of fundraising. The game took its time to scale without funding, starting from a small organic community.
The game also retained its users, growing a Discord server with as many as 200K participants. Sunflower Land retained users with regular weekly challenges, to produce exclusive items. For instance, the Christmas Tree item is extremely rare and ensures a special airdrop on Christmas day.
Sunflower Land Grew Assets Organically
SFL tokens and farms also grew organically, which avoided a boom-and-bust cycle during the bear market. Farm minting was also relatively slow and for a fixed price, not relying on hype to sell overpriced items upfront. Sunflower Land also rebuild after the Shovel Bug, starting with a new minimum viable product and adding features later.
The simple nature of the game also turned out to be highly engaging, at one point creating an overload on the Polygon network. The game also evolved by community efforts, for both game building and art. The other unique thing was that few players cashed out even during the bull market.
SFL tokens still trade around $0.12, remaining relatively stable due to low selling pressures. Now, the game team is preparing to make all legacy items available in the new game.